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Conclusions and recommendations on the results of the project Creotalents in the period from October 2018 to April 2019 can be found here.
CREOTALENTS is part of the Creative Spark: Higher Education Enterprise Programme and funded by the British Council.
Creative Spark: Higher Education Enterprise Programme is directed to following 9 groups:
· Advertising and Marketing: marketing and sales directors, advertising and public relations directors, public relations professionals, advertising accounts managers and creative directors, and marketing associate professionals
· Architecture: architects, town planning officers, chartered architectural technologists, and architectural and town planning technicians
· Crafts: smiths and forge workers, weavers and knitters, glass and ceramics makers, decorators and finishers, furniture makers and other craft woodworkers, other skilled trades not elsewhere classified
· Design (product, graphic and fashion design): graphic designers and product, clothing and related designers
· Film, TV, video, radio and photography: arts officers, producers and directors and photographers, audio-visual and broadcasting equipment operators
· IT, software and computer services: information technology and telecommunications directors, IT business analysts, architects and systems designers, programmers and software development professionals, web design and development professionals
· Publishing: journalists, newspaper and periodical editors and authors, writers and translators
· Museums, galleries and libraries: librarians and archivists and curators
· Music, performing and visual arts: artists, actors, entertainers and presenters, dancers and choreographers, and musicians.
Creative Spark is a five year initiative to support international university and institutional partnerships to develop enterprise skills and creative economy across seven countries in Central Asia (Kazakhstan, Uzbekistan, and Kyrgyzstan), South Caucasus (Azerbaijan, Armenia, Georgia) and Ukraine through UK support.
CREOTALENTS project is directed to create a platform that will become a space for creative individuals and students who want to learn entrepreneurial skills and raise their talents to a new level.
Grant Coordinator: University of Birmingham, UK.
European partner: Oxford Brooks University, UK.
Central Asian partner: L.N. Gumilyov Eurasian National University
Project implementation period: November 2018- July 2019
The aim of the project is to empower creative talents to succeed in the world of business, develop and protect their intellectual property, work in global team projects, partner with local and corporate clients and grow their exposure, recognition and profits.
Our Capacity Development Strategy is underlined by three main principles:
· Provide a multidisciplinary digital platform where creative entrepreneurs can develop their business skills.
· Enable creative entrepreneurs to showcase their talents as freelancers or small firms to attract clients and investors.
· Offer a space to creative entrepreneurs to showcase their projects to increase visibility.
Our vision
Entrepreneurship outcomes: This project will offer an innovative blended learning experience, combining face-to-face, online and mentoring activities for a consistent transition from the basics of entrepreneurship to hands-on experience with crowdfunding and virtual support for real-life implementation of ideas.
Training outcomes: This collaboration will enable fruitful entrepreneurial training exchanges between the UK, Kazakh and Central Asia university tutors, experimenting a new format of training across academia and the industry with cross-national teams will be useful for all institutions to learn and adapt its outcomes to their home institutions for providing a better pathway from education to work for their home students.
Research outcomes: This project will develop a long lasting legacy, aiming to provide a leading standard specialised in creative industries for the digital sharing economy. This will be done by reflecting on the experience of working with the creative entrepreneurs and possibly collecting and analysing data from this project for research and project grant purposes in the future.
Industry outcomes: This project would not only enable the academics to train a selected cohort of entrepreneurs in the creative industries, but also create the first database of its kind for freelancers and start-ups in this area larger firms can turn to for their projects. This will bridge the gap between smaller and larger companies, nurturing a collaborative rather than a competitive environment.
Policy outcomes: This project will put entrepreneurship training on the spotlight as a powerful tool for economic development and as an opportunity to provide employment to young generations in the creative industries. We aim to influence policy to make more funding available for start-ups and incubators, entrepreneurship hubs for creative ecosystems.
The platform is a space for creative individuals and students to learn entrepreneurship skills and take their talent to the next level. We have designed five specific courses for creative entrepreneurs to learn about:
1. Starting a Creative Business
2. Intellectual Property and Marketing
3. Creative Teams and Projects
4. Finance and Investors
5. Freelancing for Corporate Partners
In addition, we will also give you a space to promote your freelancer profile on our platform. You will be able to showcase your skills and expertise in our Freelancers, and more importantly promote projects and works for potential clients and investors in our Projects page.
You can sign up and take courses on the platform: https://www.creotalents.com
Additional information is available at: Astana, st. Kazhymukana, 13/1, building Start-Up of ENU, Center for Entrepreneurship CACTLE, office 306, or by phone: +7 (7172) 709500 (ext .: 31361), +7 701 7503878.
